A live working session for educators · Saturday, August 29

The “NO”
was never
about your work.

It was about what the district could not see on the page. On August 29, we find it. On your proposal. In two hours.

This is not another webinar you half watch. You bring the proposal you already have, we open a real district RFP, and you see exactly where yours holds up and where it falls apart.

Save my seat — $100

Saturday, August 29 · 10:00a to 12:00p CT · Live on Zoom
Replay included · All four resources yours at registration

Dr. Shenelle DuBose
Jamilah Bashir
Education consultant

$29,000 package accepted

We will take the package. Can we meet Wednesday at noon?

Maat Holmes
Education consultant

5th award in Texas

I received notification from Humble. I was awarded today. My 5th one in Texas.

Carla Jenkins
Parent advocate

$26,000 plus a retainer

Last year I secured a contract for 4 workshops in 2026. The organization is also looking to put me on retainer.

Denisha D.
Career readiness consultant

First bid, first win

I've officially won my first proposal I put in a bid for. Five semi-weekly trainings in a citywide summer employment program.

Dr. Mel
Scholars for the Soul

Hit the year end goal

By the end of November I would have reached my goal for my business. Now it's on rinse and repeat.

Sarah Graham
Lessons-in Liberation

Clearer, and booked

They really helped me get clearer and more succinct about my services. I landed my first contract of the new school year.

The problem

You did
the work.
They still said no.

A district accepting a package
A workshop contract closed

You built the framework. You ran the intervention. You trained the teachers and got the results, and somewhere along the way somebody decided you were the person they called when it had to actually work.

And here is the truth, and I say it with love: nobody ever taught you how districts decide. Not because you were not paying attention. Because the people who know it are usually too busy using it to teach it.

So you send proposals into silence and you assume the silence means something about you.

It does not. When a district says no, it is almost never because they did not value the work. It is because they could not see the value it would bring.

That is a document problem. Document problems are fixable, and they are fixable fast.

What is on the table

An RFP is not
a day rate.
It is approved money.

By the time a district posts a request for proposals, the money is allocated. The need is documented. Someone upstairs already signed off that this work is happening this year.

They are not deciding whether to spend it. They are deciding who gets it.

And right now that is usually a firm with a full time proposal writer, bidding on work you know how to do better than they do. Not because they are more qualified. Because they know how the document gets scored and you were never shown.

One district contract can be worth more than a full season of day rates, and it is signed and on your books before you deliver a thing. Multi school. Multi year. Renewals that come back around without you bidding again.

That is when the income stops being feast or famine and you can plan a year instead of a month.

Dr. Shenelle DuBose presenting to a district leadership team

Somebody is standing in front of that district getting paid.
There is no reason it should not be you.

96
School contracts closed

Your AI has closed zero. That is not a knock on the tool. That is the whole point.

Read this before you decide

See if any of this
sounds like your year.

A first proposal bid won
A fifth award in Texas
  • You are on the district vendor list and still cannot get a principal to return an email.
  • You hear "it is not in the budget" and have no idea what to say back, so you say nothing.
  • You sat in front of someone who wanted your services and could not explain yourself clearly enough to close it.
  • You saw an RFP you were qualified for and did not bid, because you did not know where to start.
  • Feast or famine. Some months booked. Some months nothing, and no way to predict which is coming.
  • You let AI write the proposal. It came back polished. It still did not come back with a contract.
  • And on the quiet days you have started wondering whether you should just go back.

About the tool everyone is using

AI can
write it.
AI has never won one.

This is not a knock on AI. I use it every day and it does the heavy lifting so I move faster than I ever could alone.

But AI cannot look at a bid and tell you whether it is winnable for you. It cannot read an RFP and tell you whether you answered the thing that actually gets scored. It cannot tell you which pot of money that district will pay you from, or which of the four people on the email chain can actually sign.

That part is judgment. It comes from having done it, over and over, until you can see it.

On August 29 I hand you the lens and let you use it on your own proposal.

You do not need a better writer.
You need to know what they are scoring.

This is not a webinar

You will not
watch me talk
for two hours.

You work on your own proposal, on your own screen, while I am there to tell you what I see.

A contract plus a retainer offer

Save my seat — $100

01

You bring what you already have

The one in your drafts. The one that went out and never came back. The one AI helped you write. It does not need to be finished and it does not need to be good.

02

We open a real district RFP

Not a sample. An actual one, the size you should be bidding on. I walk you through what is being scored, section by section.

03

You hold yours up against it

This does not work as an explanation. You have to see the gap on your own page, in your own words. Most people find it inside twenty minutes.

04

We rebuild it

Your buyer, their problem, the outcome they can fund, and the money it comes out of. Positioned for the contract, not polished for the reader.

Educators in a Level Up Frameworks session A district leadership team in session Educators at a district training

Receipts, not promises

Real messages. Real awards. Nothing dressed up.

Reaching a business goal
Leadership training facilitated in Long Island, New York
A meeting secured with an organization leader
A first proposal bid won

Save my seat — $100

Yours the moment you register

Four things you keep, whether or not you ever work with me again.

Bonus one

The RFP Decoder

Read any district RFP and know in minutes whether it is a yes or a no. The four sections to check first, and the flags that say pursue or pass.

Bonus two

The Go / No-Go Checklist

Seven honest questions to run before you commit real hours. Six or seven yeses, it is a go. Three or fewer, save the two weeks.

Bonus three

The Funding Stream Cheat Sheet

For every time you have heard "it is not in the budget." The streams districts actually use to pay consultants, and what each one covers.

Bonus four

The District Ladder

Who signs, who recommends, and who just forwards. Plus the five contract tiers and where you should start.

Read this before you register

Who this room is for.

This is for you if

  • You sell to schools or districts, or you are ready to start bidding
  • You have real expertise and results behind you
  • You have a proposal you can bring, in any state
  • You are tired of guessing why the last one went unanswered
  • You are ready to go after contracts instead of single days

This is not for you if

  • You want a template to copy and fill in
  • You want another prompt library or GPT
  • You are not willing to look at your own work honestly for two hours
  • You want a guarantee of a contract by next week

Save my seat — $100

Before you ask

Questions.

What if I do not have a proposal yet?

Bring anything. An old one, a half finished draft, a services page, even notes about what you offer. The work is learning to see what a district is scoring, and you can do that on any version of your own words.

I am not sure I am ready to bid on something that size.

Almost nobody feels ready the first time. The size of the contract is not about how experienced you are, it is about how the work is packaged. That is exactly what the District Ladder is for.

Do I have to share my proposal with the whole room?

No. You work on your own screen. Nothing you bring is shown to anyone unless you raise your hand and ask for eyes on it.

What if I cannot make it live?

The replay is yours either way. Honestly though, this one works best live, because the moment that changes things is finding the gap on your own page while I am there to explain what you are looking at.

Am I going to walk out with a contract?

No, and anyone who promises that is selling something else. You walk out with the reason the contracts have not come, and a proposal rebuilt to answer it. What happens next depends on how many bids you put it in front of.

Do I need to be good at AI already?

No. If you have ever asked ChatGPT to write something, you know enough. This is about the judgment AI cannot give you, not the tool.

Is this a pitch for something bigger?

The two hours are the two hours. I have programs for people who want to keep going and I will mention them once at the end. If you never buy another thing from me, you still leave with your proposal rebuilt and all four resources.

Saturday, August 29 · 10:00a CT

Come find out what they could not see.

Two hours live on Zoom · Replay included · All four resources yours at registration

Save my seat — $100

Flat. No upsell to get in the door.

Save my seat — $100 Saturday, August 29 · 10a CT · Replay included